{"id":1024,"date":"2017-09-08T07:34:13","date_gmt":"2017-09-08T07:34:13","guid":{"rendered":"http:\/\/www.thejigsaw.in\/blog\/?p=1024"},"modified":"2018-01-16T11:02:53","modified_gmt":"2018-01-16T11:02:53","slug":"how-to-make-a-video-for-your-home-page","status":"publish","type":"post","link":"https:\/\/www.thejigsaw.in\/blog\/how-to-make-a-video-for-your-home-page","title":{"rendered":"How to make a video for your home page?"},"content":{"rendered":"

\"How<\/p>\n

Add some catchy music? Or some unusual characters? Maybe make it brighter? Or shorter? Yes, many companies decided to add a homepage video, but we know how hard it may be to define what\u00a0you\u00a0need. That\u2019s why we\u2019ve come up with an article that may help you with this issue. Yes, it\u2019s something new, but don\u2019t hesitate: it\u2019s fresh, it\u2019ll attract customers\u2019 and partners\u2019 attention and it\u2019ll say more than any words about your product. Now before diving into the topic, we must warn you that the process of video making is very difficult and requires a lot of skills and experience, so you will need a professional for that.<\/p>\n

SIMPLICITY<\/strong><\/p>\n

Of course, a homepage\u00a0video<\/strong>\u00a0has to be simple. You don\u2019t want to distract people from your product, so ask for something calming and suitable. No need to add all the information about your company or too many visuals and colors. Focus on the main things and you will see how good it works. Otherwise, people may turn off your video because it\u2019s too boring.<\/p>\n

LOCATION<\/strong><\/p>\n

Make sure visitors don\u2019t have to look around your\u00a0website for the video<\/a>.<\/strong>\u00a0It has to be on the first page and easy to see. Don\u2019t forget to add a visible play button to make a viewer\u2019s experience more pleasant.<\/p>\n

MAKE IT SHORT<\/strong><\/p>\n

Of course, you\u2019re passionate about your business, but it doesn\u2019t mean every visitor wants to see a 10-minute video about the boring processes behind the product. Keep in mind that even an average short ad won\u2019t work: you will need something super short and catchy. For example, opting for a 30-second loop can be a perfect choice.<\/p>\n

CHOOSE COLORS WISELY<\/strong><\/p>\n

It may sound obvious, but isn\u2019t it annoying when you can\u2019t see some icons or text on a background? Right, that\u2019s why your video should distinguish all the other details on the homepage and not make it invisible. Otherwise, people simply won\u2019t be able to find out more about your product.<\/p>\n

LEAVE A CHOICE<\/strong><\/p>\n

Most people hate it when they enter a website and a video or music starts to play immediately. They want to feel the power to choose whether to play it or not. Moreover, it often slows down the page, while it has to be fast. Almost 60% of clients leave a page after 3 seconds of loading, which you don\u2019t need, do you?<\/p>\n

SHOW WHAT YOUR COMPANY IS ABOUT<\/strong><\/p>\n

No matter if it is a motto, a character that depicts your company or an ad campaign, your video needs to concentrate on it. However, if you want people to react and care about what they see, your video needs to be reliable and engaging. There are a lot of successful examples of it, so choose something that can make your brand stand out of the crowd and go for it!<\/p>\n

Adding a homepage video is quite a new and relatively cheap trick to get more clients. But there should be a special approach for every detail: you obviously don\u2019t need to lose your company\u2019s face behind all those colors and creative decisions.<\/p>\n

We are from\u00a0The Jigsaw<\/strong>.<\/a>\u00a0If you want to make a great corporate video then do contact us.<\/p>\n","protected":false},"excerpt":{"rendered":"

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