{"id":1512,"date":"2018-04-02T06:23:40","date_gmt":"2018-04-02T06:23:40","guid":{"rendered":"https:\/\/www.thejigsaw.in\/blog\/?p=1512"},"modified":"2018-04-02T06:23:40","modified_gmt":"2018-04-02T06:23:40","slug":"visual-grammar","status":"publish","type":"post","link":"https:\/\/www.thejigsaw.in\/blog\/visual-grammar","title":{"rendered":"Visual Grammar"},"content":{"rendered":"
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Grammar and vocabulary are a part of our day to day lives. Rather, they\u2019re a basic and important part of human\u2019s existence. If one has no sense of grammar, one cannot even communicate with another person. Everyday that we speak, hear, let our ideas be known, communicate, let our feelings be known to one another, the basic thing that we use to do all this is language and grammar. One of the lesser known types of grammar, and a very interesting one, is <\/span>visual grammar<\/b><\/span>. Keep reading to know what it is all about.<\/span><\/p>\n

What is Visual Grammar?<\/b><\/span><\/p>\n

So, what is this visual grammar? A lot of us aren\u2019t familiar with this type of grammar but what we don\u2019t know is that we use it all the time. Let\u2019s get to the basics first, before we jump right into what visual grammar is all about.<\/span><\/p>\n

The term grammar is used to refer to the system, elements, and structure of an area of knowledge or the language we speak. A language, as we all know, is a method for humans to communicate. Through the written word and spoken word used to communicate with one another, we are aware of this.<\/span><\/p>\n

Visual communication also relies totally on the language we speak. Whenever we try to visually communicate with someone, the mutual language knowledge works to help each other know what we are trying to say. This is known as visual language and the system which controls this language is known as visual grammar.<\/span><\/p>\n

For us to communicate using visual language, it is important to clearly understand what components comprise it, what relationship exists among these components, and how they are utilized all the time to develop meaning and allow easy understanding. Gaining adequate knowledge of visual grammar will not only prove to be important for your practice of visual communication but will also enable you to articulate through the written and spoken word, the concepts which shape your ideas.<\/span><\/p>\n

The Definition of Visual Grammar and It\u2019s Understanding<\/b><\/span><\/p>\n

To properly understand what visual grammar is, Christian Leborg\u2019s brilliant book called \u201cVisual Grammar\u201d is the best solution. An excerpt from the book, rather its preface, says the following:<\/span><\/p>\n

\u201cThe reason for writing a grammar of visual language is the same as for any language: to define its basic elements, describe its patterns and processes, and to understand the relationship between the individual elements in the system. Visual language has no formal syntax or semantics, but the visual objects themselves can be classified.<\/i><\/span>\u201d<\/i><\/span><\/p>\n

In the quote mentioned above, the last point is quite important. Wouldn\u2019t it be really great if we could draw a circle on a page, then draw a rectangle to the right of it, and draw a curved line to the right of this rectangle and have all of it mean all the same for all people that see it? I\u2019m sure it would. But, the sad part is it won\u2019t. This is what makes it way harder to communicate and think visually, though it is much more interesting as well.<\/span><\/p>\n

However, we can also classify a major part of this visual communication. Deviating a little bit from the way Leborg organizes his book, I will show how you can classify visual grammar: –<\/span><\/p>\n